ipad

Kids iPad App Uses Image Recognition for High Tech Play

As a parent, we are always faced with a choice about how and when to introduce certain technologies to our children.  I know that technology is no longer a skill, but a part of our culture and foundation for any type of work.  However, the iPad can either be part of a passive entertainment device or a portal for learning.   What I love about the Osmo app is that is allows for traditional analog toys ( that often facilitate tactile play and spatial thinking ) to be activated on the ipad, combining the best of both worlds.  From a design perspective, it also opens up a new realm of designer user interfaces, which could really open up a lot of verticals / industries.

From a product marketing perspective and product engineering perspective, it makes me wonder why more app developers don’t take into account sensors and peripheral ports in their product roadmap.  This year especially, we will see a huge array of smart objects, IOT (Internet of Things), and contextual devices that enhance user experience and better performances of existing networks.

Think bigger & learn from other discipline areas. Where one person sees a toy, other people see a design solution for a new field that has never been discussed.  Innovation is everywhere, you just need to look at it from a different perspective.

 aside: Reminds me a of a more open source version of Siftables. 

Why iOs 8 has Created a New Paradigm for Responsive UX and Advertising

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WWDC introduced a number of features on monday that really showed off some impressive applications of responsive user experience ( I feel like I should coin that term ).  Several things stood out, but one thing in particular – “handoff.”  A lot of apps were designed to run the same content in multiple browsers and device sizes but the experience always had to be saved, and then reopened in another window.  The fact that you can do this in a ubiquitous way is huge.  This represents a new way of working where you never have to pause or exit while transitioning between devices. Instead of responsive consumption, we can finally have responsive production. 

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Another interesting question is if this will support cross device cookies for advertising?  I could imagine if that if you could track a mobile website going to a desktop version, you could also track conversions between different iOs and web browsers for retargeting and digital ads.  This could be really powerful for advertisers and marketers alike.

Windows 8 created an experience that allowed for windows to be scaled across devices. iOs has taken that to the next level where they can truly be used across devices without interruption.

 

I cant wait for fall to come so we can try this out in person, but I am more excited to see how this changes workflows for everyday people. Gone are the days of emailing a photo to yourself, or saving something to a google doc just so you can open in at your desk.   When we can actually take things with you, how will that change how we act and plan?

 

Which mobile company will win the auto market ?

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I struggle using Siri to call a restaurant or fedex. I spend 2 entire minutes while driving finding the right location, and often it registers my “yes” as a “yet” and I have to start over.  The process is tolerable at best.

The outstanding question I have asked for the last 2 years is why is the car integration so bad? Apple knows I am sync’d via bluetooth, so why is the font so small, why is the UI not responsive, why can I not utilize something that minimizes the total number of touches?

It looks like finally that apple has started to form the strategic partnerships in auto interiors.  The race to the TV entertainment center has been amended to also include auto integration. And why not. We have become partial cyborgs in terms of mapping, directions, and search, and cars seem like one of the most underutilized places for tech and multitasking. Not that multitasking is safe, but I am just saying the technology and displays in car has been lagging compared to the rest of our entertainment universe.

According to PSFK,  the following auto makers will sign on:  Ferrari, Mercedes-Benz and Volvo initially. BMW Group, Ford, General Motors, Honda, Hyundai Motor Company, Jaguar Land Rover, Kia Motors, Mitsubishi Motors, Nissan Motor Company, PSA Peugeot Citroën, Subaru, Suzuki and Toyota Motor Corp

I am excited to see how mobile continues to integrate into our daily commute.