google vr

Google’s Virtual Reality Swag

cardboard VR google


Swag is often a commodity that is very forgettable. Google stepped it up this year ( in addition to some high tech goodies ) by adding a low fi leave behind this year.  A slim packet unfolds into a cardboard virtual reality headset.  An NFC chip preloads an app and you can look around a variety of google earth views.  I got to try this out myself and I was rather impressed.

Takeaway:  If you want to leave an impression – do something different.  Often a combination of digital and analog can be most memorable, but you need to have a very low barrier to entry.  Kudos for google for breaking ground with something so simple but buzzworthy.